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The LiveOps platform for games

Balancy provides solutions for every stage of the game’s journey. Manage game content, scale LiveOps, and monetize with Smart Offers powered by ML/AI.

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Real time analytics

LiveOps

Smart Offers

In-Game Shop

A/B Testing

Push Notifications

Easy integration

Cloud Storage

ML & AI

LTV prediction

Segmentation

Visual Builder

Trusted by industry leaders:

Accelerate your game development and growth

Focus on the core gameplay while Balancy will help you with extra content to increase the value of the game

Development

Content Management

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Store, change, and deploy new game content without app releases and burdening your development team. Game designers work in a user-friendly and secure environment protected by our data validation solution.

Soft-Launch

Monetization engine

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Build a game shop and powerful monetization system in your game in a matter of clicks. Personalization is the key to LTV growth – Balancy makes it easy to run smart offers and tailor the content and pricing to different players.

Live

LiveOps

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Plan LiveOps events and features to engage your audiences. Balancy is a control center of your game from where you launch events, offers, A/B tests and monitor their performance.

Live

A/B testing and analytics

Run no-code experiments to find the best campaign, pricing, or onboarding. Monitor the results of changes in Balancy or send data to your BI/analytics platform to dive deep into research.

Growth

ML & AI optimizer

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Use the power of ML & AI to drive LTV growth. You can set up pricing manually or use our automatic recommendations that proved to generate +30% additional revenue.

Build (Development)

Empower your team with advanced tools, and focus on realizing your creative vision while we handle the complexities

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Monetize (Soft-launch)

Build dynamic in-game Shop, secure your game from fraud, keep players returning with daily bonuses and special offers

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LiveOps (Live games)

Seamlessly manage live operations, swiftly adapt to trends, design engaging user flows, and keep your players involved

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ML & AI (Growth)

Predict LTV faster, identify players’ purchasing or churning behavior and understand player retention trends

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Happy Balancy clients

Balancy offers a high range of highly customizable features. Our goal is to improve the testing, iterations, providing personalized experience.

We’ve migrated to Balancy with a live game from our homegrown solution. While it took some time, it was totally worth it. Now we can easily create new events and offers, and manage our game content.

In our merge game, we have a lot of content that needs to be stored, managed, and A/B tested – such as chests, boosters, quests, and more. Balancy streamlines the whole content management workflow for us, saving hours of work and preventing human errors. This is a unique solution on the market and the future of LiveOps in games.

Balancy gives all the power to operate a live game without burdening the dev team. Our game product team can scale LiveOps super fast now.

Using Balancy is like adding a very professional engineer to the team. They take care of many things your team would have to implement anyway.

Balancy grants me superpowers as a game developer. Now, I alone can handle LiveOps tasks that used to require several programmers. Balancy saves a lot of resources for our team and allows us to focus more on implementing new features for a game rather than tools for it.

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